Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

Filter 239 products

Brand
Product Type
SPF Content
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Suitable For
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Price
£
£
Availability
The Elements Balance Boost Face MistThe Elements Balance Boost Face Mist
The Elements Balance Boost Face Mist

£6.00 £8.00 25% offsaving
New
Irene Forte skincare products including a jar, applicator, and tube on a white background
Irene Forte Skincare Eye & Lip Recovery Ritual Bundle

£146.20 £172.00 15% offsaving
Wildsmith Skin Bath SaltsWildsmith Skin Bath Salts - Damaged Box
Wildsmith Skin Bath Salts - Damaged Box

£44.08 £48.99 10% offsaving
Frank Body Cherry Bomb Lip Scrub 15mlFrank Body Cherry Bomb Lip Scrub 15ml
Frank Body Cherry Bomb Lip Scrub 15ml

£12.75 £15.00 15% offsaving
Frank Body Cherry Bomb Lip Tint 15mlFrank Body Cherry Bomb Lip Tint 15ml
Frank Body Cherry Bomb Lip Tint 15ml

£10.20 £12.00 15% offsaving
Frank Body Niacinamide Correcting Body Serum 50mlFrank Body Niacinamide Correcting Body Serum 50ml
Frank Body Niacinamide Correcting Body Serum 50ml

£6.80 £8.00 15% offsaving
Frank Body Cacao Coffee Scrub 200gFrank Body Cacao Coffee Scrub 200g
Frank Body Cacao Coffee Scrub 200g

£12.75 £15.00 15% offsaving
Frank Body Hyaluronic Acid Body Serum 50mlFrank Body Hyaluronic Acid Body Serum 50ml
Frank Body Hyaluronic Acid Body Serum 50ml

£6.80 £8.00 15% offsaving
Frank Body Ceramide Barrier Body Wash 75mlFrank Body Ceramide Barrier Body Wash 75ml
Frank Body Ceramide Barrier Body Wash 75ml

£6.80 £8.00 15% offsaving
Frank Body Barrier Body Creme 230mlFrank Body Barrier Body Creme 230ml
Frank Body Barrier Body Creme 230ml

£15.30 £18.00 15% offsaving
Frank Body Hyaluronic Acid Body Serum 140mlFrank Body Hyaluronic Acid Body Serum 140ml
Frank Body Hyaluronic Acid Body Serum 140ml

£14.45 £17.00 15% offsaving
Frank Body Ceramide Barrier Body Wash 250mlFrank Body Ceramide Barrier Body Wash 250ml
Frank Body Ceramide Barrier Body Wash 250ml

£12.75 £15.00 15% offsaving
Frank Body Smoothing AHA Body Lotion 50mlFrank Body Smoothing AHA Body Lotion 50ml
Frank Body Smoothing AHA Body Lotion 50ml

£6.80 £8.00 15% offsaving
Frank Body Triple Acid Body Wash 75mlFrank Body Triple Acid Body Wash 75ml
Frank Body Triple Acid Body Wash 75ml

£6.80 £8.00 15% offsaving
Huxley Cleansing Oil; Be Clean, Be Moist 200mlHuxley Cleansing Oil; Be Clean, Be Moist 200ml - Unboxed
Huxley Cleansing Oil; Be Clean, Be Moist 200ml - Unboxed

£22.49 £25.00 10% offsaving
Wildsmith Skin Yulestarn Candle 230gWildsmith Skin Yulestarn Candle 230g
Wildsmith Skin Yulestarn Candle 230g

£67.50 £75.00 10% offsaving
Irene Forte Pistachio Face Oil RefillIrene Forte Pistachio Face Oil Refill
Irene Forte Pistachio Face Oil Refill

£92.00 £115.00 20% offsaving
The Elements Age Defying Miracle CreamThe Elements Age Defying Miracle Cream
The Elements Age Defying Miracle Cream

£14.00

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

Read More
The Elements Renewing Overnight SerumThe Elements Renewing Overnight Serum
The Elements Renewing Overnight Serum

£14.00
The Elements Biome-Balance Hydration CreamThe Elements Biome-Balance Hydration Cream
The Elements Biome-Balance Hydration Cream

£9.00 £12.00 25% offsaving
The Elements Daily Glow MoisturiserThe Elements Daily Glow Moisturiser
The Elements Daily Glow Moisturiser

£9.00 £12.00 25% offsaving
Irene Forte Pistachio Face OilIrene Forte Pistachio Face Oil
Irene Forte Pistachio Face Oil

£110.48 £130.00 15% offsaving
Murdock London King's Road Collection
Murdock London King's Road Collection

£46.80 £52.00 10% offsaving
PSA THE MOST Hyaluronic Super Nutrient Hydration SerumPSA THE MOST Hyaluronic Super Nutrient Hydration Serum
PSA THE MOST Hyaluronic Super Nutrient Hydration Serum

£29.40 £42.00 30% offsaving
Murdock London Beard Shampoo 250mlMurdock London Beard Shampoo 250ml
Murdock London Beard Shampoo 250ml

£19.80 £22.00 10% offsaving
Murdock London Hair PlayMurdock London Hair Play
Murdock London Hair Play

£18.00 £20.00 10% offsaving
Dark green Wildsmith Skin Double Clay Refining Mask 50ml tub with white boxWildsmith Skin Double Clay Refining Mask 50ml
Wildsmith Skin Double Clay Refining Mask 50ml

£54.00 £72.00 25% offsaving
Frank Body Lip Scrub Original 15mlFrank Body Original Lip Scrub 15ml
Frank Body Original Lip Scrub 15ml

£9.77 £11.50 15% offsaving
Frank Body Glide 'N' Go Body Oil Stick 70gFrank Body Glide 'N' Go Body Oil Stick 70g
Frank Body Glide 'N' Go Body Oil Stick 70g

£10.83 £12.75 15% offsaving
Sold out
ANSWR At-home Keratin Treatment 100ml and packagingANSWR At-home Keratin Treatment 100ml
ANSWR At-home Keratin Treatment 100ml

£31.50 £45.00 30% offsaving
Sold out
ANSWR At-home Keratin Treatment Kit and packagingANSWR At-home Keratin Treatment Kit
ANSWR At-home Keratin Treatment Kit

£42.00 £60.00 30% offsaving
Sold out
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

£20.30 £29.00 30% offsaving
Coming Soon
Frank Body Retinol Body Lotion 50mlFrank Body Retinol Body Lotion 50ml
Frank Body Retinol Body Lotion 50ml

£6.80 £8.00 15% offsaving
Coming Soon
Frank Body Cacao Coffee Scrub 100gFrank Body Cacao Coffee Scrub 100g
Frank Body Cacao Coffee Scrub 100g

£6.80 £8.00 15% offsaving
Coming Soon
Frank Body Firming Body Cream 75mlFrank Body Firming Body Cream 75ml
Frank Body Firming Body Cream 75ml

£8.50 £10.00 15% offsaving

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”