Face Serums

Facial Serums For Radiant, Youthful-Looking Skin

Packed with potent ingredients, face serums deliver targeted solutions for hydration, brightening, and anti-ageing, helping you achieve a healthier, more radiant complexion.

Filter 492 products

Sort by
Brand
Product Type
SPF Volume
Skin Type / Area
Suitable For
Make Up Type
Key Ingredient
Price
£
£
Availability
MZ SKIN Reviving Bio-Placenta & Stem Cell Serum Luxury SizeMZ SKIN Reviving Bio-Placenta & Stem Cell Serum Luxury Size 50ml
MZ SKIN Reviving Bio-Placenta & Stem Cell Serum Luxury Size 50ml

£237.96 £340.00 30% offsaving
Dermatologist Recommended
La Roche-Posay Anti-Blemish & Anti-Age Kit: Effaclar Decongesting Multi-Active Serum + SPF50+
La Roche-Posay Anti-Blemish & Anti-Age Kit: Effaclar Decongesting Multi-Active Serum + SPF50+

£60.00
Dermatologist Recommended
La Roche-Posay Daily Replump & Protect Set: Hyalu B5 Hyaluronic Acid Serum + SPF50+
La Roche-Posay Daily Replump & Protect Set: Hyalu B5 Hyaluronic Acid Serum + SPF50+

£65.00
FILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, RadianceFILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, Radiance
FILORGA NCEF-INTENSIVE Anti-Ageing Retinol Face Serum, Anti-Wrinkle, Firmness, Radiance

£70.39 £88.00 20% offsaving
FILORGA LIFT-DESIGNER Anti-Ageing Ultra Lifting Firming Face SerumFILORGA LIFT-DESIGNER Anti-Ageing Ultra Lifting Firming Face Serum
FILORGA LIFT-DESIGNER Anti-Ageing Ultra Lifting Firming Face Serum

£63.59 £79.50 20% offsaving
Zo Skin Health Complexion Clarifying Serum
Zo Skin Health Complexion Clarifying Serum

View Product
Avant Skincare Anti-Fatigue Brightening Prebiotics Sensitive Eye Serum 15ml
Avant Skincare Anti-Fatigue Brightening Prebiotics Sensitive Eye Serum 15ml

£42.34 £77.00 45% offsaving
Perricone MD Clean Correction Restorative Serum 59mlPerricone MD Clean Correction Restorative Serum 59ml
Perricone MD Clean Correction Restorative Serum 59ml

£78.29 £87.00 10% offsaving
NUXE Merveillance Lift Firming Activating Oil-Serum 30mlNUXE Merveillance Lift Firming Activating Oil-Serum 30ml
NUXE Merveillance Lift Firming Activating Oil-Serum 30ml

£50.00
NUXE Nuxuriance Ultra The Dark Spot Correcting Serum 30mlNUXE Nuxuriance Ultra The Dark Spot Correcting Serum 30ml
NUXE Nuxuriance Ultra The Dark Spot Correcting Serum 30ml

£58.00
Bondi Sands Thirsty Skin Hyaluronic Acid SerumBondi Sands Thirsty Skin Hyaluronic Acid Serum
Bondi Sands Thirsty Skin Hyaluronic Acid Serum

£8.00 £8.99 11% offsaving
Bondi Sands Fountain Of Youth Bakuchiol SerumBondi Sands Fountain Of Youth Bakuchiol Serum
Bondi Sands Fountain Of Youth Bakuchiol Serum

£8.89 £9.99 11% offsaving
Bondi Sands Begin Again Vitamin B3 SerumBondi Sands Begin Again Vitamin B3 Serum
Bondi Sands Begin Again Vitamin B3 Serum

£8.89 £9.99 11% offsaving
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUSEnviron Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS contains the maximum concentration of vitamins A and C, and so should only be used by those who have already acclimatised to the C-Quence 1, 2, 3 and...

£118.00
Sold out
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)Medik8 Hydr8 B5 Serum (Hyaluronic Acid)
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)

Improves moisture levels within the skin. Contains skin-softening vitamin B5 and moisture-enhancing hyaluronic acid.

£45.00
iS Clinical Pro-Heal Serum Advance+ 30mliS Clinical Pro-Heal Serum Advance+ 30ml
iS Clinical Pro-Heal Serum Advance+ 30ml

This time-released Vitamin C serum with olive leaf extract and pure Vitamins A and E, helps to provide the skin with antioxidant protection and exceptional healing properties. Ideal for rosacea and acne sufferers as well...

£155.00
Environ Tri-Retinoid Complex Retinol Serum ForteEnviron Tri-Retinoid Complex Retinol Serum Forte
Environ Tri-Retinoid Complex Retinol Serum Forte

£61.00
iS Clinical Hydra Cool Serum 30mliS Clinical Hydra Cool Serum 30ml
iS Clinical Hydra Cool Serum 30ml

Helping to cool, calm and soothe dry and irritated skin, this serum is formulated with a unique combination of active ingredients to provide both instant and long-term results for compromised skin.

£99.00

Unsure Where To Start With Your Skincare Routine?

Take Our Realtime Skincare Test For Personalised Recommendations

Take The Test!
iS Clinical Active Serum 30mliS Clinical Active Serum 30ml
iS Clinical Active Serum 30ml

A fast acting, results-orientated formula that offers a multitude of benefits with long-term results.

£141.00
SkinCeuticals Silymarin CF Vitamin C Serum For Oily SkinSkinCeuticals Silymarin CF Vitamin C Serum For Oily Skin
SkinCeuticals Silymarin CF Vitamin C Serum For Oily Skin

Reduce the appearance of blemishes, improve fine lines and wrinkles and reveal a more radiant complexion with SkinCeuticals newest antioxidant answer, SkinCeuticals Silymarin CF.

£147.99 £165.00 10% offsaving
SkinCeuticals Serum 10SkinCeuticals Serum 10
SkinCeuticals Serum 10

This powerful skin protecting antioxidant serum helps to reduce the appearance of fine lines and wrinkles and is suitable for all skin types.

£89.99 £100.00 10% offsaving
iS Clinical Super Serum Advance+ 30mliS Clinical Super Serum Advance+ 30ml
iS Clinical Super Serum Advance+ 30ml

This clinically proven formula contains a unique blend of powerful botanical antioxidants helping to lighten and correct hyperpigmentation, reduce the appearance of fine lines and wrinkles and promote wound healing.

£157.00
SkinCeuticals Blemish + AGE Defense SerumSkinCeuticals Blemish + AGE Defense Serum
SkinCeuticals Blemish + AGE Defense Serum

Designed to prevent the formation of acne while minimising hyper-pigmentation and reducing the appearance of fine lines and wrinkles this product is perfect for those looking to tackle the ageing process as well as congestion.

£93.99 £105.00 10% offsaving
SkinCeuticals A.G.E. Interrupter Ultra Serum 30mlSkinCeuticals A.G.E. Interrupter Ultra Serum 30ml
SkinCeuticals A.G.E. Interrupter Ultra Serum 30ml

£125.99 £140.00 10% offsaving
Allies of Skin Multi Peptides & GF Advanced Lifting SerumAllies of Skin Multi Peptides & Growth Factor Advanced Lifting Serum 30ml
Allies of Skin Multi Peptides & Growth Factor Advanced Lifting Serum 30ml

£176.00
Jan Marini C-ESTA SerumJan Marini C-ESTA Serum
Jan Marini C-ESTA Serum

Creates conditions in the skin that enable dramatic rejuvenation benefits, creating smoother and suppler skin.

£103.48 £115.00 10% offsaving
iS Clinical Pro-Heal Serum Advance+ 15mliS Clinical Pro-Heal Serum Advance+ 15ml
iS Clinical Pro-Heal Serum Advance+ 15ml

This time-released Vitamin C serum with olive leaf extract and pure Vitamins A and E, helps to provide the skin with antioxidant protection and exceptional healing properties. Ideal for rosacea and acne sufferers as well...

£90.00
Dermatologist Recommended
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30mlLa Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml

Target loss of elasticity, volume and hydration with the fast absorbing La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.

£45.00
Environ Tri-Retinoid Complext Retinol SerumEnviron Tri-Retinoid Complex Retinol Serum
Environ Tri-Retinoid Complex Retinol Serum

£53.00
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4Environ Youth EssentiA Vita-Peptide C-Quence Serum 4
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 contains the highest concentration of vitamins A and C, should only be used by those who have already acclimatised to the C-Quence 1, 2 and 3, or the Environ...

£112.00
HydroPeptide Power SerumHydroPeptide Power Serum
HydroPeptide Power Serum

HydroPeptide Power Serum makes skin feels firmer, wrinkles become smoother and fine lines are lifted.

£117.88 £131.00 10% offsaving
BIOEFFECT EGF Serum 30mlBIOEFFECT EGF Serum 30ml
BIOEFFECT EGF Serum 30ml

This ground-breaking anti-ageing formula uses plant derived Epidermal Growth Factors to dramatically improve visible signs of ageing.

£206.07 £229.00 10% offsaving
Environ Youth EssentiA Vita-Peptide C-Quence Serum 1Environ Youth EssentiA Vita-Peptide C-Quence Serum 1
Environ Youth EssentiA Vita-Peptide C-Quence Serum 1

Environ Youth EssentiA Vita-Peptide C-Quence Serum 1 is the introductory moisturiser that contains a low concentration of vitamin A and a medium concentration of vitamin C.

£103.00
Environ Focus Care Youth+ Serience Night SerumEnviron Focus Care Youth+ Serience Night Serum
Environ Focus Care Youth+ Serience Night Serum

Reveal youthful-looking skin and reduce signs of wrinkles over night with the Environ Focus Care Youth+ Serience Night Serum.

£73.00
Eucerin Anti-Pigment Dual Serum 30mlEucerin Anti-Pigment Dual Serum 30ml
Eucerin Anti-Pigment Dual Serum 30ml

Effectively reduce the appearance of dark spots with Eucerin Anti-Pigment Dual Serum 30ml, created with Thiamidol that is clinically proven to reduce the appearance of spots on the skin.

£44.98
Face Serums

About Face Serums

Discover the Best Face Serums for Healthy, Radiant Skin

Face serums are a skincare powerhouse, delivering concentrated ingredients such as retinols and vitamin c to hydrate, brighten, and target specific skin concerns. Whether you’re looking to combat fine lines, even out skin tone, or boost hydration, our collection offers the perfect serum for every skin type and need, including the best vitamin C and retinol serums.

Find Your Perfect Face Serum

From lightweight, fast-absorbing formulas to rich, nourishing treatments, our face serum collection is designed to revitalise and protect your skin. Whether you need intense hydration, antioxidant protection, or targeted treatment for ageing and pigmentation, these expertly curated serums help to smooth, firm, and enhance your complexion.

Personalised Advice on Face Serums

Not sure which face serum is right for your skin? Our experts can help, reach out for tailored recommendations, explore our blog for expert skincare advice, or take our online skin test to discover the best serums for your skincare routine. Let us help you achieve your healthiest, most radiant skin yet.

How To Apply Serums Correctly

Serums are powerhouses packed with concentrated ingredients designed to target specific skin concerns. In this video, we're guiding you through step-by-step with this easy-to-follow tutorial.

Explore La Roche-Posay Face Serums for Healthier, Stronger Skin

La Roche-Posay’s face serums combine dermatological expertise with gentle, effective ingredients to deliver targeted skincare solutions. Whether you need deep hydration, antioxidant protection, or anti-ageing support, these serums are designed to enhance skin health without irritation. Perfect for sensitive skin, they work to soothe, protect, and restore balance for a stronger, more radiant complexion.

shop La Roche Posay Face Serums

Discover The Ordinary Face Serums for Every Skin Concern

The Ordinary’s face serums deliver high-performance ingredients without the fuss, offering targeted solutions for hydration, brightness, and anti-ageing. Whether you’re looking for the best vitamin C serum to boost radiance, a hyaluronic acid serum for deep hydration, or a retinol serum to refine skin texture, The Ordinary’s collection makes effective skincare simple and accessible.

Shop The Ordinary Face Serums

Expert Tip for Face Serums

"Face serums are like a power boost for your skin, packed with concentrated ingredients that work deeper than your usual moisturiser. To get the best results, apply your serum to clean, slightly damp skin so it absorbs better. In the morning, go for a hydrating or antioxidant-rich serum to protect and nourish. At night, switch to something like retinol or peptides to help your skin repair while you sleep. If you're layering serums, start with the thinnest and let each one sink in before applying the next. The secret to great skin? Stick with it, these targeted formulas work best when you use them consistently."

- Kimberley, Clinic & Customer Experience Manager

take the free skin test

What Is The Best Niacinamide Serum?

In the ever-evolving world of skincare, it can be difficult to stay on top of the latest and most effective ingredients for your skin type, becoming overwhelmed by the options available. With this in mind, we’re here to simplify things, shining a light on skincare powerhouse niacinamide by sharing what we think is the best niacinamide serum on the market.

learn more

Discover the Top-Selling Face Serums for Radiant, Healthy Skin

Our most-loved face serums deliver powerful hydration, brightening, and anti-ageing benefits for every skin type.
SkinCeuticals Blemish + AGE Defense SerumSkinCeuticals Blemish + AGE Defense Serum
SkinCeuticals Blemish + AGE Defense Serum

Designed to prevent the formation of acne while minimising hyper-pigmentation and reducing the appearance of fine lines and wrinkles this product is perfect for those looking to tackle the ageing process as well as congestion.

£93.99 £105.00 10% offsaving
SkinCeuticals Serum 10SkinCeuticals Serum 10
SkinCeuticals Serum 10

This powerful skin protecting antioxidant serum helps to reduce the appearance of fine lines and wrinkles and is suitable for all skin types.

£89.99 £100.00 10% offsaving
Environ Focus Care Comfort+ Vita-Enriched Colostrum GelEnviron Focus Care Comfort+ Vita-Enriched Colostrum Gel
Environ Focus Care Comfort+ Vita-Enriched Colostrum Gel

This lightweight formula soothes and strengthens sensitive skin.

£42.00
SkinCeuticals Discoloration Defense SerumSkinCeuticals Discoloration Defense Serum
SkinCeuticals Discoloration Defense Serum

Target skin discolouration, stubborn brown patches and post-acne marks with this high-potency serum formulated with clinically proven active ingredients to help you achieve a brighter and more even-looking complexion.

£99.99 £110.00 9% offsaving
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUSEnviron Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS contains the maximum concentration of vitamins A and C, and so should only be used by those who have already acclimatised to the C-Quence 1, 2, 3 and...

£118.00
Dermatologist Recommended
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30mlLa Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml

Target loss of elasticity, volume and hydration with the fast absorbing La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.

£45.00
Environ Tri-Retinoid Complex Retinol Serum ForteEnviron Tri-Retinoid Complex Retinol Serum Forte
Environ Tri-Retinoid Complex Retinol Serum Forte

£61.00

Frequently Asked Questions

What does a face serum do?

Face serums deliver concentrated active ingredients deep into the skin, targeting specific concerns like hydration, brightening, fine lines, and uneven texture. They absorb quickly and enhance the effectiveness of your skincare routine.

How do I choose the right face serum for my skin type?

Consider your skin concerns, hydration for dry skin, oil control for combination skin, soothing ingredients for sensitive skin, and anti-ageing formulas for mature skin. If you're unsure, our skincare experts can guide you to the perfect match.

When should I apply a face serum?

Serums are best applied after cleansing and before moisturiser. Use lightweight serums in the morning, such as hydrating or antioxidant-rich formulas, and active serums like retinol at night for best results.

What are the best vitamin C serums for brightening and glowing skin?

Vitamin C serums help to boost radiance, even skin tone, and protect against environmental damage. Look for stabilised formulas with L-ascorbic acid or tetrahexyldecyl ascorbate for maximum efficacy.

Can I use retinol serums every day?

Retinol serums should be introduced gradually, starting with a few nights per week to allow your skin to adjust. Over time, you can increase frequency as tolerated. Always follow with SPF in the morning.

Can I layer multiple serums in my routine?

Yes, you can layer serums, but it’s best to apply them from thinnest to thickest consistency. Avoid mixing strong actives like retinol and vitamin C in the same routine unless your skin is already accustomed to them.

Do face serums replace moisturiser?

No, serums provide targeted treatment, but they don’t replace the need for a moisturiser. Always follow up with a moisturiser to lock in hydration and reinforce your skin barrier.

How long does it take to see results from a serum?

Results vary depending on the serum and skin concern, but you may notice hydration and radiance within days. Long-term benefits, such as reduced fine lines or improved tone, typically take 4 to 6 weeks.

Are serums suitable for sensitive skin?

Yes, but choose gentle formulations with soothing ingredients like niacinamide, hyaluronic acid, or centella asiatica. Avoid strong acids or high-strength retinoids if your skin is easily irritated.