Face Serums

Facial Serums For Radiant, Youthful-Looking Skin

Packed with potent ingredients, face serums deliver targeted solutions for hydration, brightening, and anti-ageing, helping you achieve a healthier, more radiant complexion.

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Eucerin Dermopure Triple Action skincare product on a white backgroundEucerin Dermopure Clinical Triple Action Serum 40ml
Eucerin Dermopure Clinical Triple Action Serum 40ml

Beat blemishes and marks with Eucerin Dermopurifyer Triple Effect Serum, infused with patented Thiamidol to help beat blemishes and marks by acting at the root cause of hyperpigmentation.

£21.00
Q+A Hyaluronic Acid Facial Serum 30mlQ+A Hyaluronic Acid Facial Serum 30ml
Q+A Hyaluronic Acid Facial Serum 30ml

Suitable for all skin types, especially dry and mature skin, Q+A Hyaluronic Acid Facial Serum adds volume, moisture, and luminosity to the skin.

£6.95
Dermaceutic Derma Lift 5.0 Eye Lifting Serum bottle and packagingDermaceutic Derma Lift 5.0 Eye Lifting Serum
Dermaceutic Derma Lift 5.0 Eye Lifting Serum

£51.00
Pai Skincare Hyaluronic Acid Booster 0.3%Pai Skincare Hyaluronic Acid Booster 0.3% Serum
Pai Skincare Hyaluronic Acid Booster 0.3% Serum

£19.00
Box and tube of ALLSKIN MED Pigmentation Control SerumALLSKIN MED Pigmentation Control Serum
ALLSKIN MED Pigmentation Control Serum

ALLSKIN MED Pigmentation Control Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation and...

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Decree Treat Tincture 30mlDecree Treat Tincture Daily PM Serum 30ml
Decree Treat Tincture Daily PM Serum 30ml

£130.00
ESPA Tri-Active Resilience Pro Biome SerumESPA Tri-Active Resilience Pro Biome Serum
ESPA Tri-Active Resilience Pro Biome Serum

For strong resilient skin, ESPA Tri-Active Resilience Pro Biome Serum utilises pre and probiotic technology to produce clinically proven age-defying results.

£64.99 £100.00 35% offsaving
Bioderma Pigmentbio Brightening Vitamin C Face Serum Anti-Dark SpotBioderma Pigmentbio Brightening Vitamin C Face Serum Anti-Dark Spot
Bioderma Pigmentbio Brightening Vitamin C Face Serum Anti-Dark Spot

£26.09 £29.00 10% offsaving
Eminence Marine Flower Peptide Lip SerumEminence Marine Flower Peptide Lip Serum
Eminence Marine Flower Peptide Lip Serum

£35.09 £39.00 10% offsaving
PCA Skin Rejuvenating SerumPCA Skin Rejuvenating Serum
PCA Skin Rejuvenating Serum

This serum contains epidermal growth factor (EGF) to diminish the appearance of fine lines and wrinkles.

£86.00
Dermatologist Recommended
La Roche-Posay Breakout-Fighting Set- High Strength: Effaclar Micro-Peeling Cleanser, Anti Blemish Serum & SPF50+
La Roche-Posay Breakout-Fighting Duo- High Strength: Effaclar Micro-Peeling Cleanser & Anti-Blemish Triple-Acid Serum

£64.00
Nip+Fab Ceramide Fix Serum 12% 50mlNip+Fab Ceramide Fix Serum 12% 50ml
Nip+Fab Ceramide Fix Serum 12% 50ml

£29.95
Minimalist Alpha Arbutin 02%Minimalist Alpha Arbutin 02% Face Serum
Minimalist Alpha Arbutin 02% Face Serum

£9.34 £11.00 15% offsaving
Gatineau Age Benefit Youth Revitalising Oil Serum 30mlGatineau Age Benefit Youth Revitalising Oil Serum 30ml
Gatineau Age Benefit Youth Revitalising Oil Serum 30ml

£88.00
HD Brows Brow MaximiserHD Brows Brow Maximiser Serum
HD Brows Brow Maximiser Serum

£40.00
Institut Esthederm Intensive Hyaluronic SerumInstitut Esthederm Intensive Hyaluronic Serum
Institut Esthederm Intensive Hyaluronic Serum

Re-hydrate dry skin.

£58.64 £69.00 15% offsaving
VENN Advanced Regenerative Hyaluronic Lip SerumVENN Advanced Regenerative Hyaluronic Lip Serum
VENN Advanced Regenerative Hyaluronic Lip Serum

£27.99 £35.00 20% offsaving
Dark green Wildsmith Skin 4D Protection Serum 30ml bottle next to white boxWildsmith Skin 4D Protection Serum 30ml
Wildsmith Skin 4D Protection Serum 30ml

£67.99 £80.00 15% offsaving

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Natura Bissè Essential Shock Intense Hydro RescueNatura Bisse Essential Shock Intense Hydro Rescue Serum
Natura Bisse Essential Shock Intense Hydro Rescue Serum

£38.49 £55.00 30% offsaving
Minimalist Multi-Peptides 10%Minimalist Multi-Peptides 10% Face Serum
Minimalist Multi-Peptides 10% Face Serum

£11.04 £13.00 15% offsaving
Natura Bisse Diamond Life Infusion Retinol Eye Serum 15mlNatura Bisse Diamond Life Infusion Retinol Eye Serum 15ml
Natura Bisse Diamond Life Infusion Retinol Eye Serum 15ml

£186.17 £266.00 30% offsaving
Omorovicza Midnight Renewal 30mlOmorovicza Midnight Renewal Serum 30ml
Omorovicza Midnight Renewal Serum 30ml

£119.98 £150.00 20% offsaving
Germaine de Capuccini Expert Lab Retinight 50mlGermaine de Capuccini Expert Lab Retinight Cream Serum 50ml
Germaine de Capuccini Expert Lab Retinight Cream Serum 50ml

£62.99 £90.00 30% offsaving
Pharmaceris N - C-Capilix Vitamin C Serum
Pharmaceris N - C-Capilix Vitamin C Serum

Boosting skin radiance, this Vitamin C serum increases collagen production, helping to smooth out lines and wrinkles for a more youthful complexion.

£24.50
Omorovicza Queen Serum 30mlOmorovicza Queen Serum 30ml
Omorovicza Queen Serum 30ml

£87.98 £110.00 20% offsaving
Hello Sunday The One That's A Serum SPF50 bottleHello Sunday The One That's A Serum SPF50
Hello Sunday The One That's A Serum SPF50

£23.00
Q+A Caffeine Eye Serum 15mlQ+A Caffeine Eye Serum 15ml
Q+A Caffeine Eye Serum 15ml

Ideal for mature skin, Q+A Caffeine Eye Serum treats the signs of skin ageing, reduces the appearance of dark circles, and minimises puffiness under the eyes.

£6.95
Silver ZO Skin Health Illuminating AOX Serum tubeZO Skin Health Illuminating AOX Serum
ZO Skin Health Illuminating AOX Serum

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Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum and packaging Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum
Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum

Specifically formulated to remove impurities, boost radiance and smooth fine lines and wrinkles, Avant Skincare Age Prestige Antioxidising & Detoxifying Rose Serum is blended with revolutionary ingredients including Rose, Celldetox and Hyaluronic Acid to reveal...

£59.93 £109.00 45% offsaving
Alpha-H Liquid Gold 30mlAlpha-H Liquid Gold Serum 30ml
Alpha-H Liquid Gold Serum 30ml

£14.99
ESPA Tri-Active Lift & Firm Eye SerumESPA Tri-Active Lift & Firm Eye Serum
ESPA Tri-Active Lift & Firm Eye Serum

With powerful age-defying properties, ESPA Tri-Active Lift & Firm Eye Serum supports the delicate eye area so that it instantly feels nourished and looks brighter.

£38.34 £59.00 35% offsaving
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Box and product of ALLSKIN MED GF Firming SerumALLSKIN MED GF Firming Serum
ALLSKIN MED GF Firming Serum

ALLSKIN MED GF Firming Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation and...

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Dermatologist Recommended
Yellow Vichy Neovadiol Meno 5 Serum For Perimenopasual & Menopausal Skin 30ml bottleVichy Neovadiol Meno 5 Serum For Perimenopasual & Menopausal Skin 30ml
Vichy Neovadiol Meno 5 Serum For Perimenopasual & Menopausal Skin 30ml

£40.37 £42.50 5% offsaving
Sand & Sky Tasmanian Spring Water Splash SerumSand & Sky Tasmanian Spring Water Splash Serum
Sand & Sky Tasmanian Spring Water Splash Serum

£39.00
Bioderma Sensibio Defensive Serum for Sensitive Skin VialBioderma Sensibio Defensive Serum for Sensitive Skin
Bioderma Sensibio Defensive Serum for Sensitive Skin

£28.79 £32.00 10% offsaving
Face Serums

About Face Serums

Discover the Best Face Serums for Healthy, Radiant Skin

Face serums are a skincare powerhouse, delivering concentrated ingredients such as retinols and vitamin c to hydrate, brighten, and target specific skin concerns. Whether you’re looking to combat fine lines, even out skin tone, or boost hydration, our collection offers the perfect serum for every skin type and need, including the best vitamin C and retinol serums.

Find Your Perfect Face Serum

From lightweight, fast-absorbing formulas to rich, nourishing treatments, our face serum collection is designed to revitalise and protect your skin. Whether you need intense hydration, antioxidant protection, or targeted treatment for ageing and pigmentation, these expertly curated serums help to smooth, firm, and enhance your complexion.

Personalised Advice on Face Serums

Not sure which face serum is right for your skin? Our experts can help, reach out for tailored recommendations, explore our blog for expert skincare advice, or take our online skin test to discover the best serums for your skincare routine. Let us help you achieve your healthiest, most radiant skin yet.

How To Apply Serums Correctly

Serums are powerhouses packed with concentrated ingredients designed to target specific skin concerns. In this video, we're guiding you through step-by-step with this easy-to-follow tutorial.

Explore La Roche-Posay Face Serums for Healthier, Stronger Skin

La Roche-Posay’s face serums combine dermatological expertise with gentle, effective ingredients to deliver targeted skincare solutions. Whether you need deep hydration, antioxidant protection, or anti-ageing support, these serums are designed to enhance skin health without irritation. Perfect for sensitive skin, they work to soothe, protect, and restore balance for a stronger, more radiant complexion.

shop La Roche Posay Face Serums

Discover The Ordinary Face Serums for Every Skin Concern

The Ordinary’s face serums deliver high-performance ingredients without the fuss, offering targeted solutions for hydration, brightness, and anti-ageing. Whether you’re looking for the best vitamin C serum to boost radiance, a hyaluronic acid serum for deep hydration, or a retinol serum to refine skin texture, The Ordinary’s collection makes effective skincare simple and accessible.

Shop The Ordinary Face Serums

Expert Tip for Face Serums

"Face serums are like a power boost for your skin, packed with concentrated ingredients that work deeper than your usual moisturiser. To get the best results, apply your serum to clean, slightly damp skin so it absorbs better. In the morning, go for a hydrating or antioxidant-rich serum to protect and nourish. At night, switch to something like retinol or peptides to help your skin repair while you sleep. If you're layering serums, start with the thinnest and let each one sink in before applying the next. The secret to great skin? Stick with it, these targeted formulas work best when you use them consistently."

- Kimberley, Clinic & Customer Experience Manager

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What Is The Best Niacinamide Serum?

In the ever-evolving world of skincare, it can be difficult to stay on top of the latest and most effective ingredients for your skin type, becoming overwhelmed by the options available. With this in mind, we’re here to simplify things, shining a light on skincare powerhouse niacinamide by sharing what we think is the best niacinamide serum on the market.

learn more

Discover the Top-Selling Face Serums for Radiant, Healthy Skin

Our most-loved face serums deliver powerful hydration, brightening, and anti-ageing benefits for every skin type.
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)Medik8 Hydr8 B5 Serum (Hyaluronic Acid)
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)

Improves moisture levels within the skin. Contains skin-softening vitamin B5 and moisture-enhancing hyaluronic acid.

£45.00
SkinCeuticals Blemish + AGE Defense SerumSkinCeuticals Blemish + AGE Defense Serum
SkinCeuticals Blemish + AGE Defense Serum

Designed to prevent the formation of acne while minimising hyper-pigmentation and reducing the appearance of fine lines and wrinkles this product is perfect for those looking to tackle the ageing process as well as congestion.

£93.99 £105.00 10% offsaving
SkinCeuticals Serum 10SkinCeuticals Serum 10
SkinCeuticals Serum 10

This powerful skin protecting antioxidant serum helps to reduce the appearance of fine lines and wrinkles and is suitable for all skin types.

£89.99 £100.00 10% offsaving
Environ Focus Care Comfort+ Vita-Enriched Colostrum GelEnviron Focus Care Comfort+ Vita-Enriched Colostrum Gel
Environ Focus Care Comfort+ Vita-Enriched Colostrum Gel

This lightweight formula soothes and strengthens sensitive skin.

£42.00
SkinCeuticals Discoloration Defense SerumSkinCeuticals Discoloration Defense Serum
SkinCeuticals Discoloration Defense Serum

Target skin discolouration, stubborn brown patches and post-acne marks with this high-potency serum formulated with clinically proven active ingredients to help you achieve a brighter and more even-looking complexion.

£99.99 £110.00 9% offsaving
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUSEnviron Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS contains the maximum concentration of vitamins A and C, and so should only be used by those who have already acclimatised to the C-Quence 1, 2, 3 and...

£118.00
Dermatologist Recommended
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30mlLa Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml

Target loss of elasticity, volume and hydration with the fast absorbing La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.

£45.00
Environ Tri-Retinoid Complex Retinol Serum ForteEnviron Tri-Retinoid Complex Retinol Serum Forte
Environ Tri-Retinoid Complex Retinol Serum Forte

£61.00

Frequently Asked Questions

What does a face serum do?

Face serums deliver concentrated active ingredients deep into the skin, targeting specific concerns like hydration, brightening, fine lines, and uneven texture. They absorb quickly and enhance the effectiveness of your skincare routine.

How do I choose the right face serum for my skin type?

Consider your skin concerns, hydration for dry skin, oil control for combination skin, soothing ingredients for sensitive skin, and anti-ageing formulas for mature skin. If you're unsure, our skincare experts can guide you to the perfect match.

When should I apply a face serum?

Serums are best applied after cleansing and before moisturiser. Use lightweight serums in the morning, such as hydrating or antioxidant-rich formulas, and active serums like retinol at night for best results.

What are the best vitamin C serums for brightening and glowing skin?

Vitamin C serums help to boost radiance, even skin tone, and protect against environmental damage. Look for stabilised formulas with L-ascorbic acid or tetrahexyldecyl ascorbate for maximum efficacy.

Can I use retinol serums every day?

Retinol serums should be introduced gradually, starting with a few nights per week to allow your skin to adjust. Over time, you can increase frequency as tolerated. Always follow with SPF in the morning.

Can I layer multiple serums in my routine?

Yes, you can layer serums, but it’s best to apply them from thinnest to thickest consistency. Avoid mixing strong actives like retinol and vitamin C in the same routine unless your skin is already accustomed to them.

Do face serums replace moisturiser?

No, serums provide targeted treatment, but they don’t replace the need for a moisturiser. Always follow up with a moisturiser to lock in hydration and reinforce your skin barrier.

How long does it take to see results from a serum?

Results vary depending on the serum and skin concern, but you may notice hydration and radiance within days. Long-term benefits, such as reduced fine lines or improved tone, typically take 4 to 6 weeks.

Are serums suitable for sensitive skin?

Yes, but choose gentle formulations with soothing ingredients like niacinamide, hyaluronic acid, or centella asiatica. Avoid strong acids or high-strength retinoids if your skin is easily irritated.