Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty
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Irene Forte Skincare Hibiscus Night Cream Refill 50mlIrene Forte Skincare Hibiscus Night Cream Refill 50ml
Irene Forte Phytohelatonin Rejuvenating Serum shown with its dark green box and black dropper bottle, styled with two glossy orange-yellow serum droplets on a white background.Irene Forte Phytomelatonin Rejuvenating Serum
Two skincare products by Irene Forte on a white backgroundIrene Forte Skincare Phytomelatonin Rejuvenating Eye Cream 15ml
Irene Forte Skincare Hibiscus Night Cream 50mlIrene Forte Skincare Hibiscus Night Cream 50ml
Irene Forte Skincare Hibiscus Night Cream 30mlIrene Forte Skincare Hibiscus Night Cream 30ml
Irene Forte Prickly Pear Face Cream RefillIrene Forte Skincare Prickly Pear Face Cream Refill
Irene Forte Hibiscus Revitalising Serum shown with its white bottle and green box packaging, set against a clean white background with decorative translucent gel shapes.Irene Forte Skincare Hibiscus Serum 30ml
Irene Forte serum packaging with two applicators on a white backgroundIrene Forte Hibiscus Serum Refill 30ml
Irene Forte Skincare Prickly Pear Face CreamIrene Forte Skincare Prickly Pear Face Cream
Irene Forte Skincare Triple Level Hyaluronic SerumIrene Forte Skincare Triple Level Hyaluronic Serum
A matte black cosmetic jar labeled 'WILDSMITH SKIN' with white text reading 'ACTIVE REPAIR COPPER PEPTIDE CREAM,' shown on a white background with a matching black spoon to the right.Wildsmith Skin Active Repair Copper Peptide Cream 50ml
Wildsmith Skin Active Repair Copper Peptide Cream 50ml

£107.98 £120.00 10% offsaving
Irene Forte skincare product with packaging on a white backgroundIrene Forte Skincare Helichrysum Toner
Irene Forte Skincare Pistachio Face MaskIrene Forte Skincare Pistachio Face Mask
Irene Forte Skincare Almond Cleansing MilkIrene Forte Skincare Almond Cleansing Milk
Irene Forte skincare product packaging on a white backgroundIrene Forte Skincare Lavender Face Cream
Irene Forte Skincare Rose Face OilIrene Forte Skincare Rose Face Oil

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

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Irene Forte Pistachio Face OilIrene Forte Pistachio Face Oil
Irene Forte Pistachio Face Oil

£110.48 £130.00 15% offsaving
Dark green Wildsmith Skin Active Repair Copper Peptide Serum 30m next to white boxWildsmith Skin Active Repair Copper Peptide Serum 30ml
Wildsmith Skin Active Repair Copper Peptide Serum 30ml

£76.98 £110.00 30% offsaving
PSA MIDNIGHT COURAGE Rosehip & Bakuchiol Retinoid Night OilPSA MIDNIGHT COURAGE Rosehip & Bakuchiol Retinoid Night Oil
PSA MIDNIGHT COURAGE Rosehip & Bakuchiol Retinoid Night Oil

£26.39 £44.00 40% offsaving
Huxley Cream; Anti-gravity 50mlHuxley Cream; Anti-gravity 50ml
Huxley Cream; Anti-gravity 50ml

£23.79 £34.00 30% offsaving
Irene Forte Pistachio Body Oil with PhytomelatoninIrene Forte Pistachio Body Oil with Phytomelatonin
PSA THE MOST Hyaluronic Super Nutrient Hydration SerumPSA THE MOST Hyaluronic Super Nutrient Hydration Serum
PSA THE MOST Hyaluronic Super Nutrient Hydration Serum

£25.19 £42.00 40% offsaving
Frank Body Niacinamide Correcting Body Serum 140mlFrank Body Niacinamide Correcting Body Serum 140ml
Frank Body Niacinamide Correcting Body Serum 140ml

£14.24 £19.00 25% offsaving
Frank Body Niacinamide Body Scrub 100gFrank Body Niacinamide Body Scrub 100g
Frank Body Niacinamide Body Scrub 100g

£6.74 £9.00 25% offsaving
Frank Body Niacinamide Body Scrub 250gFrank Body Niacinamide Body Scrub 250g
Frank Body Niacinamide Body Scrub 250g

£14.24 £19.00 25% offsaving
The Elements Renewing Cream CleanserThe Elements Renewing Cream Cleanser
The Elements Renewing Cream Cleanser

£5.99 £10.00 40% offsaving
The Elements Renewing Overnight SerumThe Elements Renewing Overnight Serum
The Elements Renewing Overnight Serum

£10.49 £14.00 25% offsaving
Frank Body Niacinamide Correcting Body Serum 50mlFrank Body Niacinamide Correcting Body Serum 50ml
Frank Body Niacinamide Correcting Body Serum 50ml

£5.99 £8.00 25% offsaving
A white product box for the Cultured Botanicals Supreme Hydration Kit, featuring illustrations of skincare bottles on the front, set against a clean white background with a soft drop shadow.Cultured Biomecare Supreme Hydration Kit
Cultured Biomecare Supreme Hydration Kit

£129.58 £144.00 10% offsaving
Three Frank Body skincare products on a white background: a lavender body scrub squeeze pouch in the center, flanked by a retinol body lotion bottle on the left and a hyaluronic acid body serum bottle on the right.Frank Body The Niacinamide + Retinol Body Edit
Frank Body The Niacinamide + Retinol Body Edit

£34.49 £46.00 25% offsaving
Irene Forte Skincare Age-Defying Bundle
Irene Forte Skincare Age-Defying Bundle

£293.48 £308.96 5% offsaving
Irene Forte skincare products including a jar, applicator, and tube on a white background
Irene Forte Skincare Eye & Lip Recovery Ritual Bundle

£146.18 £172.00 15% offsaving
Irene Forte skincare set featuring a white spray bottle, an olive green box, and a black dropper bottle with its dark gray box, displayed on a clean white background.
Irene Forte Skincare Pistachio Face Mask & Rejuvenating Serum Duo

£301.71 £355.00 15% offsaving

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”