Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty
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A bottle of InnerSense Overnight Repair Serum with a white pump dispenser and a frosted off-white bottle, shown against a plain white background.Innersense Overnight Repair Serum 118ml
The Elements Soothing Gel CleanserThe Elements Soothing Gel Cleanser
The Elements Soothing Gel Cleanser

£5.99 £10.00 40% offsaving
Innersense Inner Glow Body ScrubInnersense Inner Glow Body Scrub
Innersense Inner Glow Body Scrub

£17.99 £36.00 50% offsaving
Frank Body Original Lip Treatment 4gFrank Body Original Lip Treatment 4g
Frank Body Original Lip Treatment 4g

£8.99 £12.00 25% offsaving
The Elements Renewing Overnight SerumThe Elements Renewing Overnight Serum
The Elements Renewing Overnight Serum

£10.49 £14.00 25% offsaving

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

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Frank Body Barrier Protect Lip Treatment 4gFrank Body Barrier Protect Lip Treatment 4g
Frank Body Barrier Protect Lip Treatment 4g

£8.99 £12.00 25% offsaving
New
Frank Body Lip Tint Trio gift set with a pink box and three individual lip tint tubes in pink shades, displayed on a clean white background.Frank Body Take A Hint Tint Lip Kit
Frank Body Take A Hint Tint Lip Kit

£17.99 £24.00 25% offsaving
Body wash packaging with 'frank body' branding on a white backgroundFrank Body Ceramide Barrier Body Wash 75ml
Frank Body Ceramide Barrier Body Wash 75ml

£5.99 £8.00 25% offsaving
Body wash bottle with blue label on a transparent backgroundFrank Body Ceramide Barrier Body Wash 250ml
Frank Body Ceramide Barrier Body Wash 250ml

£11.24 £15.00 25% offsaving
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Black cylindrical container with 'Wildsmith' branding on a white backgroundWildsmith Skin Refill Active Super Eye Cream 15ml
Wildsmith Skin Refill Active Super Eye Cream 15ml

£56.99 £95.00 40% offsaving

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”