Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

Filter 7 products
Innersense Detox Hair MaskInnersense Detox Hair Mask
Innersense Detox Hair Mask

£28.00
Innersense Healthy Hair Detox Kit
Innersense Healthy Hair Detox Kit

£31.00
Murdock London Matt MudMurdock London Matt Mud
Murdock London Matt Mud

£14.99 £20.00 25% offsaving

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

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Dark green Wildsmith Skin Double Clay Refining Mask 50ml tub with white boxWildsmith Skin Double Clay Refining Mask 50ml
Wildsmith Skin Double Clay Refining Mask 50ml

£43.19 £72.00 40% offsaving
Murdock London Texture PasteMurdock London Texture Paste
Murdock London Texture Paste

£14.99 £20.00 25% offsaving
Murdock London Hair PlayMurdock London Hair Play
Murdock London Hair Play

£14.99 £20.00 25% offsaving
Murdock London Beard Balm 50mlMurdock London Beard Balm 50ml
Murdock London Beard Balm 50ml

£17.24 £23.00 25% offsaving

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”